Duda
A white label website builder sold to agencies and resellers who put their own brand on the editor.
- Price
- Agency $52 a month billed yearly for 4 sites. White Label $149 a month billed yearly, or $199 monthly, also for 4 sites. Extra sites are $17 a month each.
- Delivery Model
- Hosted and white label, sold through resellers
- Who It Fits
- Shops selling websites at volume who want the editor branded as their own
- What You Own
- Your client relationships and your brand on the product
- If You Stop Paying
- Your reseller account closes with the client sites inside it
- Cost Shape
- Reseller subscription, usually tiered by site count
White label is its own tier, not a feature of the cheaper one. At 20 client sites the white label plan works out near $421 a month.
Duda is unusual in this category because it was built to be sold by somebody else. The editor can carry your logo, your colours and your domain, so a client can use it believing it is your software.
For a shop that wants to look larger than it is, that is a real advantage. You get a product to put your name on without building one.
Be clear with yourself about what white label means. The brand is yours. The platform is not. Your client sites live inside your reseller account, which lives inside Duda, and that chain has two links you do not control.
There is also a quiet business risk in branding someone else's product as your own. If the product changes in a way your clients dislike, they will come to you about it, and the thing they are upset about is not yours to fix.
Current terms and features: www.duda.co/ · Price read from www.duda.co/pricing